13 Claude Code Skills for
Founders Who Ship
Marketing, CRO, SEO, launch readiness — packaged as Claude Code skills so you can run them straight from your terminal without leaving your codebase.
Built for the problems solo founders actually hit
13 skills covering the GTM and growth work that falls through the cracks when you're the only one shipping.
13 Curated Skills
Hand-crafted for the problems solo founders actually hit when shipping. No padding, no filler — each skill earns its place.
Marketing Skills
Positioning, messaging, and go-to-market strategy from your terminal. Get structured marketing analysis without switching context to a browser or consultant.
CRO Skills
Conversion rate optimization analysis for landing pages and onboarding. Know where your funnel leaks before you run paid traffic into it.
SEO Skills
On-page SEO audit, keyword strategy, and technical SEO checks. Get actionable SEO feedback without leaving the terminal.
Launch Readiness
Pre-launch checklist, launch day sequencing, and go/no-go criteria. Ship with confidence, not anxiety.
Cross-Department Impact
Analyze how a change in one area ripples across product, ops, and marketing. See second-order effects before they become surprises.
Claude Code Native
Built as proper skills that integrate directly with Claude Code's skill system — not shell scripts or wrappers. Run them the way Claude Code was designed to be extended.
MIT Licensed
Use them, fork them, build on them. No restrictions. If you build something better on top, share it — that's the point.
GTM thinking, brought into the IDE
The best time to catch a marketing or CRO problem is while you're in the code — not after you've shipped and switched contexts. By the time you open a separate tool and start thinking about positioning or conversion, you've already lost the thread. ASMSkills brings the GTM brain into the IDE so the analysis happens in the same session as the build.
ASMSkills is a collection of 13 Claude Code skills built specifically for solo founders and small teams who are shipping SaaS. They cover the work that typically gets deferred: the landing page audit, the SEO pass, the launch checklist, the "how does this change affect the rest of the product?" question. With ASMSkills, you invoke a skill from the terminal and get structured, actionable output — without leaving the codebase or switching tools.
The skills are open source under the MIT license and available on GitHub. Use them as-is, adapt them for your context, or build new skills on top of them. Feedback and contributions are welcome.
Common questions
What is Claude Code?
Claude Code is Anthropic's official CLI that brings Claude AI directly into your terminal and IDE. ASMSkills extends it with 13 skills built for founders.
Do I need to pay for Claude Code?
Claude Code requires an Anthropic API key. The skills themselves are free and MIT licensed.
What's included in the 13 skills?
Marketing, CRO, SEO, launch readiness, cross-department impact analysis, and more. Full list on GitHub.
Are these beginner-friendly?
They're built for solo founders and small teams who are already shipping — familiarity with the terminal is helpful.
Can I modify or extend the skills?
Yes. MIT license means you can fork, modify, redistribute — no restrictions.
Why terminal-based?
Because founders who ship live in the terminal. Having AI analysis without switching to a browser keeps you in flow.
Ship with the GTM brain already loaded.
13 Claude Code skills. Free. MIT. Live in your terminal.
Get ASMSkills on GitHub (opens in new tab)